Where to Buy Mui Ne Souvenirs? Smart Shopping in Transit Cities and Tour Hubs!
Mui Ne, a resort town in southern Vietnam with vast white sand dunes and beautiful beaches, offers a truly relaxing vacation. However, finding ‘sophisticatedly packaged souvenirs’ or ‘classic casual gifts’ there can sometimes be a bit challenging.
Therefore, we recommend travelers stock up on souvenirs in Ho Chi Minh City, the gateway to Mui Ne, or in Da Nang and Hoi An, popular stops on a Vietnam multi-city tour. In this article, we’ve carefully selected truly valuable souvenir spots from a variety of shopping locations, ranging from bustling local markets where you can feel the local energy to Japanese-owned shops offering reliable quality and appealing packaging.
Star Kitchen Takashimaya Direct Store
📍 Address: B2 Floor, Takashimaya Vietnam, 92-94 Nam Kỳ Khởi Nghĩa, Sài Gòn, Hồ Chí Minh 700000 Vietnam
‘Star Kitchen’ is located on the B2 floor (department store basement food court) of the easily accessible ‘Takashimaya Ho Chi Minh City’ in the heart of Ho Chi Minh City. This is a sweets brand founded by a Japanese individual in 2013, focusing on Vietnamese characteristics while pursuing quality that Japanese people can confidently give as gifts.
Its signature product is the ‘Banh Mi Rusk,’ which has sold over 800,000 units in the series. Made with French bread in the style of banh mi, Vietnam’s national dish, you can enjoy flavors reflecting local tastes such as coconut, mango, cilantro, and pho. What’s appealing to travelers is that it ticks all three boxes: ‘individually packaged,’ ‘lightweight and can be stored at room temperature,’ and ‘stylish packaging.’ It’s an ideal souvenir for colleagues or friends who appreciate a thoughtful yet casual gift.
You can sample products in-store, allowing you to carefully taste before purchasing. There are constant rave reviews like, ‘You should definitely buy here rather than overpriced airport souvenirs,’ and ‘It makes a good impression, so it’s also perfect for gifts for your superiors.’ It’s a strong ally when you’re tired of shopping at local markets or want to quickly grab high-quality souvenirs just before returning home.
A MUốI
📍 Address: QMQR+X4M, Tan Dinh, Ho Chi Minh, Vietnam
Tan Dinh Market, a local hub located right next to the tourist attraction ‘Pink Church (Tan Dinh Church).’ Inside, ‘A MUốI (A Moi)’ is a dried goods and nuts shop that Japanese tourists flock to. It’s located deep inside, straight past the fabric market area from the main entrance.
When it comes to famous Vietnamese products, cashew nuts come to mind, and the large, skin-on cashews sold here are exquisite with their subtle saltiness. They are fresher and cheaper than what you’d find at a supermarket, and their meticulous service, allowing you to specify any quantity from 200g and vacuum-pack it, is very popular. With options like shelled macadamia nuts (including a special nutcracker), lotus seeds, various dried fruits, and even snacks with nuts sandwiched in seaweed, it’s easy to find yourself buying in bulk.
Despite being a local market, a significant advantage is the presence of staff fluent in Japanese. Repeat customers are endless, with comments like, ‘They let you try samples, so you can choose your favorite flavor,’ and ‘They write down your purchase details, which is helpful for next time.’ However, due to its popularity, it’s often crowded, and some visitors note inconsistencies in service, so it’s smoother if you list what you want to buy beforehand.
Ben Thanh Market
📍 Address: Ben Thanh, Ho Chi Minh, Vietnam
Ben Thanh Market, a historic landmark symbolizing Ho Chi Minh City, is a massive indoor market where everything from clothing, coffee, and miscellaneous goods to food is crammed together. It’s best to visit it not as ‘a place to efficiently buy high-quality souvenirs,’ but rather as ‘a tourist destination to experience the energetic chaos and bargaining culture of Asia.’
As you walk through, vendors who recognize you as Japanese will aggressively call out to you in Japanese. The prices quoted are almost always ‘super tourist prices,’ often set at several times the normal rate. Therefore, it’s essential to know the approximate market price of goods beforehand, perhaps by checking supermarkets, and be prepared to enjoy haggling as if it were a game. It’s not uncommon for prices to drop by more than half.
The market also has a food area where you can sample local dishes. The unique blend of smells might not be for everyone, but try to feel the overwhelming local energy while refreshing your throat with a mango smoothie (sinh tố). It’s a valuable spot to experience the current vibrancy of Vietnam firsthand, which might someday change its appearance due to redevelopment.
Hoa Ly
📍 Address: 252 Đường, 252 Trần Phú, Hải Châu, Đà Nẵng 550000 Vietnam
‘Hoa Ly’, located in central Da Nang within walking distance of Han Market and Da Nang Cathedral, is a popular select shop offering Vietnamese goods carefully curated by a Japanese female owner. The cool and comfortable two-story interior features over 1,000 delightful items.
The assortment is one of the best in Da Nang, including embroidered pouches, colorful plastic tote bags, Bat Trang pottery, organic soaps, and even original goods featuring Vietnamese numbers. The biggest feature is that all products come with ‘Japanese POPs’ and ‘clear price tags.’ For travelers tired of haggling in local markets, it’s an oasis-like space where you can shop with peace of mind and at your own pace.
Since it’s frequently featured on social media and in guidebooks, the shop can sometimes be very crowded with Japanese tourists, depending on the timing. While some find the cluttered display a bit bothersome, it’s definitely a recommended shop for those who want to find ‘charming Vietnamese crafts popular with Japanese women’ in one stop without having to wander around too much.
Hoi An Market
📍 Address: 19 Trần Phú, Old Town, Hội An, Đà Nẵng, Vietnam
Hoi An, a World Heritage city illuminated by lanterns. ‘Hoi An Market,’ located on the eastern side of its Old Town, is a deep spot that serves as both a local’s kitchen and a wholesale district. The interior of the building is dim, with raw meat and seafood on display, and emits the strong, characteristic odors of a Southeast Asian market, which might overwhelm some tourists.
However, if you take a step inside, you can find fragrant spices like ginger powder and dried lemongrass, as well as bamboo sieves and woven bags that are expensive in Japan, all at incredibly low prices. They are cheaper than what you’d find in the stylish boutiques of the Old Town, and with some bargaining, you might get even better deals. Furthermore, fruit stalls line the market’s surroundings and periphery, where you can buy fresh mangoes and dragon fruits by the kilogram.
Another charm is that there’s less aggressive touting than at Ben Thanh Market, allowing you to browse at a more relaxed pace. The market’s food court (stall area) offers excellent value for money, where you can enjoy Hoi An’s famous noodle dish ‘Cao Lau’ and Che (Vietnamese sweet soup) alongside locals for just a few hundred yen. Visit during the bustling morning hours to experience the authentic local way of life.
Tips for Successful Souvenir Shopping on Your Vietnam Trip
Shopping in Vietnam has entirely different rules depending on the location. At Japanese-owned or fixed-price shops like ‘Star Kitchen’ and ‘Hoa Ly’, bargaining is not possible, but the quality is guaranteed and packaging is beautiful, making them ideal for selecting souvenirs for loved ones or colleagues.
On the other hand, local markets like ‘Ben Thanh Market’ and ‘Hoi An Market’ operate on the premise of bargaining. Always check the approximate market prices at supermarkets or similar stores beforehand. While it’s bad etiquette to demand unreasonable discounts if you have no intention of buying, the trick is to enjoy the communication with a smile, saying ‘Mắc quá! (Too expensive!)’.
By choosing between reliable select shops and bustling local markets, depending on your travel style and the recipient of your souvenirs, your Vietnam trip is sure to be even more fulfilling.
